BLOG 2 — Why Dolly?
The Wild Child Behind the Name
Every name has a story, and this one is stitched straight from my childhood.
When I was little, I was a curious, adventurous, barefoot-in-the-yard kind of kid—the sort who collected rocks, climbed fences, rearranged Mum’s knick-knacks, and painted things that definitely didn’t need painting. I was, in my father’s words, “a little bit feral… in a sweet way.”
Whenever something mysterious happened—something out of place, glitter where glitter should not be, a puddle of paint no one could explain—Dad would look at me and say:
“Who did this?”
And with a grin he’d answer himself,
“Well… I suppose Dolly did it. Not you, Rhiannon.”
Dolly became my alter ego, the whimsical, mischievous version of me who created first and explained later.
She was the maker, the dreamer, the one who coloured outside the lines—literally.
As I grew up, life tried to tame that wild little spark. Jobs, routines, responsibilities… then the accident that forced me to rediscover who I was beneath everything I’d lost.
And sure enough, there she was.
Dolly.
Still colouring. Still creating. Still refusing to stay in the lines.
So when it came time to name my brand—the brand built on playfulness, colour, vintage magic, and stories passed down—I knew it instantly.
Dolly Did It Too
Because she always has.
And she always will.